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Africa Marketing and Media news
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    Africa's best documentaries are available to stream
    © scanrail via [[www.123RF.com 123RF]]</span>In an African first, AfriDocs Anytime is now available as a free streaming platform on www.afridocs.net with a catalogue that includes nearly 40 films available for viewing at any time.
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    MultiChoice team at CXA Awards © .
    MultiChoice team at CXA Awards © [[http://www.cemafricasummit.com/content/blog/cxa-awards-winners-announced CEM Africa Summit website]].</span>MultiChoice won four out of the six awards awarded at the first-ever CXA Awards held at the Century City Convention Centre in Cape Town last night. The other winners of the evening included the Gauteng Office of the Premier and Spree.co.za/Media24.
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    Artificial intelligence is cool, market intelligence is cooler
    © Sergey Nivens [[www.123rf.com 123RF.com]]</span>There's a big race in marketing to drive artificial intelligence into their channels and consumer facing products. Especially with rise of chatbots, which has become the perfect interface to speak to an AI product. Marketers should be looking carefully at AI but new technologies are providing value in even better corners of the marketing spectrum.
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    Children gathered in Niger. Credit: BBC.
    Children gathered in Niger. Credit: BBC.</span>BBC News is broadcasting a week of special programming on Africa's rising population and the continent's strategies to cope with the population explosion which will see the population of Africa double to two and a half billion in just 30 years.
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    Simply put? Cut the red tape and empower your staff. Scott Griessel © –
    Simply put? Cut the red tape and empower your staff. Scott Griessel © – [[www.123rf.com 123RF.com]]</span>Customer experience or CX is undoubtedly a hot topic for your brand, but if all you do is talk about it in your silos, chances are you'll be left in the dust by your competitors who are taking those insights into what consumers want and making a change. Here's why you need to cut the red tape and take the plunge yourself, from the opening panel of CEM Africa 2017.
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    Putting control back in the hands of content creators
    © Andrey Ikryannikov via [[www.123RF.com 123RF]]</span>African content creators - whether TV and film production companies or TV channels - are increasingly faced by a strategic choice: do they distribute widely across multiple online platforms or do they run their own platform? Russell Southwood talks to Nam Mokwunye about his platform Public Vine that puts the control in the hands of the creators for those who want to run their own platform.
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    Malawi's Myjobo.com begins commercial pushMalawian online recruitment startup Myjobo.com has moved into a commercial push phase, having spent three years market testing and refining the platform with a view to becoming the country's biggest online recruitment resource.
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    You hired them, now trust them to get the job done. JR Bale © –
    You hired them, now trust them to get the job done. JR Bale © – [[www.123rf.com 123RF.com]]</span>You hired your employees for what they bring to the business and have trained them up on all your brand stands for, but do you trust them enough to run with their own ideas of the best customer experience? Chantel Botha of BrandLove shares why you need to cut the cord and let them do so at the first day of CEM Africa 2017.
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    Maksym Chornii © –
    Maksym Chornii © – [[www.123rf.com 123RF.com]]</span>CEM Africa attendees were presented with a choice of workshops to attend throughout the two-day summit. As the Summit was completely sold out, these sessions were limited to 30 attendees max and it really was a tough choice deciding which to sit in on. I'm so glad I went with the session by James McDonald, solution consultant at Adobe, on how to be an experience-driven business. Here's why.
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    Loeries2017: Building the new creative economy at the speed of thought (masterclass)Thursday, 17 August marked the second annual Loeries Masterclasses featuring industry leaders and experts speaking on a range of topics targeting various audiences within the creative industry.
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    Uganda's Numida encourages app usage with access to loansLast week was a big week for Ugandan fintech startup Numida, as it was declared winner of the Kampala leg of the Seedstars World competition, securing its place at the global final in Switzerland next year where it stands the chance of securing US$500,000 in funding.
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    It's time to start thinking about our digital carbon footprintThe media is at the forefront of generating awareness over environmental issues. It is easy to name influential films like An Inconvenient Truth or note advances made by The Guardian's environmental reporting. But what is often missing from this discussion is the environmental costs of producing media in the first place.
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    #Loeries2017: All the finalists by agency, school and brand!All the finalists for this year's Loeries Awards have been announced. Here are the total entry numbers per agency, school and brand
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    Africa's data revolution probed in UN-backed report
    © everythingpossible via [[www.123RF.com 123RF]]</span>Nairobi, KENYA — Limited capacity, investment and collaboration are among the challenges facing data communities working towards the Sustainable Development Goals (SDGs) and Africa's Agenda 2063, according to the inaugural Africa Data Revolution Report (ADRR).
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    Weera Saad
Gallo Images
    Weera Saad Gallo Images</span>First up at today's DStv Seminar of Creativity was Facebook's head Creative Shop: MEA, Weera Saad, who spoke about how things have changed over time and how we need to change to ride this new wave that's arrived. “It's a brave new world, the big wave is here and it's perfect, and it's staring you in the face.” We need to surf it, she said.
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    Phakiso Tlali
    Phakiso Tlali</span>How do you convince your colleagues in government to embrace citizen needs first and deliver excellent customer service and experience to citizens, meeting service delivery needs and solving their problems? This was the question posed by Phakiso Tlali, director of customer experience in the Gauteng government, South Africa's most populous province and the economic hub of Southern Africa.
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